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Frequently Asked Questions

All CollectionsEMAIL MARKETINGWhat does deliverability rate mean?

Your delivery rate is the percentage of the number of emails delivered, divided by the number of emails sent. Deliverability is where your message lands if your subscriber receives your email.

Therefore, it’s the calculation of how many of your emails arrive in your prospect’s inbox.

To improve the chances of increasing your deliverability, please see the following article:

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