In the program, Paul goes through setting up a blog. A blog is a variation of a website used to share articles but more importantly, help position you as an expert in your niche.
For this online business, you are not required to have a generic website but a blog is highly recommended for the reasons stated above.
We find that some students have a tendency to spend too much time on their blogs and procrastinate.
It’s important that you set up your blog and automate it, so you can spend your time on more critical income-generating activities like running Facebook Ads.
Therefore, to answer the question, you do NOT need a website but you will need a blog.